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	<title>The Customer Authority &#187; free webinar</title>
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		<title>Zappo&#8217;s to Give Free Webinar on &#8220;How to Build a Customer Focused Culture&#8221;</title>
		<link>http://www.thecustomerauthority.com/2009/09/zappos-to-give-free-webinar-on-how-to-build-a-customer-focused-culture/</link>
		<comments>http://www.thecustomerauthority.com/2009/09/zappos-to-give-free-webinar-on-how-to-build-a-customer-focused-culture/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 17:42:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[article]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[customer focused culture]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[free webinar]]></category>
		<category><![CDATA[Rob Siefker]]></category>
		<category><![CDATA[service]]></category>
		<category><![CDATA[webinar]]></category>
		<category><![CDATA[Zappos]]></category>

		<guid isPermaLink="false">http://www.thecustomerauthority.com/?p=276</guid>
		<description><![CDATA[If you haven&#8217;t heard of Zappo&#8217;s by now, you should have. The little online shoe store has grown into a corporate giant &#8211; and they&#8217;ve done it all on the power of customer service.
You&#8217;ve heard me talk about Zappo&#8217;s on here before and how their dedication to a customer focused culture has helped them rake [...]]]></description>
			<content:encoded><![CDATA[<p>If you haven&#8217;t heard of <a href="http://www.zappos.com/" onclick="pageTracker._trackPageview('/outgoing/www.zappos.com/?referer=');">Zappo&#8217;s</a> by now, you should have. The little online shoe store has grown into a corporate giant &#8211; and they&#8217;ve done it all on the power of customer service.</p>
<p>You&#8217;ve heard me <a href="http://www.thecustomerauthority.com/2009/05/page/2/">talk about Zappo&#8217;s on here before</a> and how their dedication to a customer focused culture has helped them rake in millions. Customers love this company, not just because of their products, but because of the &#8220;give-the-customers-what-they-want-and-more&#8221; attitude.</p>
<p>If you&#8217;ve been trying to figure out how to use Zappo&#8217;s strategy for your own company, here&#8217;s your chance.</p>
<p>Zappo&#8217;s will be hosting a webinar Tuesday, September 29 at 2:00 p.m., titled &#8220;How Zappo&#8217;s Built A Billion Dollar Empire Through A Customer Focused Culture&#8221;. The webinar will feature one of their Customer Loyalty Team Leaders &#8211; Senior Manager Rob Siefker &#8211; who will discuss how the company increased their gross merchandise sales from just over $1 million to $1 billion in just eight short years.</p>
<p>There will be a lot to learn from this very informative session, so I highly recommend this to anyone interested in increasing their company&#8217;s success through customer service excellence. (Which should be ALL of you if you enjoy reading this blog!).</p>
<p>Here&#8217;s the <a href="http://call-center-software.tmcnet.com/topics/call-center-software/articles/64202-zapposcom-hosting-free-webinar-building-customer-focused-culture.htm" onclick="pageTracker._trackPageview('/outgoing/call-center-software.tmcnet.com/topics/call-center-software/articles/64202-zapposcom-hosting-free-webinar-building-customer-focused-culture.htm?referer=');">article</a> about the webinar. To register, go to the company&#8217;s registration page <a href="https://event.on24.com/eventRegistration/EventLobbyServlet?target=registration.jsp&amp;eventid=158889&amp;sessionid=1&amp;key=7DB7DC4FE9D4134C8841CB4EA388D64B&amp;partnerref=TMClanding&amp;sourcepage=register" onclick="pageTracker._trackPageview('/outgoing/event.on24.com/eventRegistration/EventLobbyServlet?target=registration.jsp_amp_eventid=158889_amp_sessionid=1_amp_key=7DB7DC4FE9D4134C8841CB4EA388D64B_amp_partnerref=TMClanding_amp_sourcepage=register&amp;referer=');">here.</a></p>
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